Stay Focused on the Big Data Bottom Line

Our fifth and final installment from Mitch Seigle’s time on “The Cube” at Hadoop Summit centers around the mantra that pragmaticism is key when embarking on a Big Data project.

With the buzz around Big Data and new tools and approaches like Hadoop popping up seemingly every day to better manage it, organizations must remember to define Big Data based on the goals they want to achieve. They also must remain focused on the value Big Data will deliver to the organization in terms of new opportunities, and base technology decisions around that as a means to that end goal.

Enterprises should remember not to get too wrapped up in the hype surrounding Hadoop but rather focus on how Hadoop and Big Data can help drive the bottom line.

For the complete series on Mitch’s insights from Hadoop Summit,  remember to also check out videos 1, 2, 3, and 4.


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Keith Kohl

Authored by Keith Kohl

Vice President, Product Management
7 comments
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